Hospitality → Hotel GM

Hospitality revenue management / dynamic pricing / channel manager vendors

Cold IntroHospitalityPAS72 words86/100 deliverability

Subject

RevPAR vs market at {{custom.hotel_name}}

Body

Hi {{first_name}},

Last 30 days, properties in {{custom.market}} ran an average RevPAR of {{custom.market_revpar}}. Curious where {{custom.hotel_name}} landed — if you're below market, the gap is almost always rate optimization on shoulder dates, not occupancy.

We work with hotels in your competitive set to close that RevPAR gap by 8–14% within a quarter using dynamic pricing tied to actual demand signals (not last year's pace report).

Worth a 25-min look?

— {{sender_first}}

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Write a cold email to a hotel GM. Lead with RevPAR comparison to local market, identify the gap as a rate problem (not occupancy), offer a quarterly close. Under 100 words.

Why this template works

  • OpenerLocalized benchmark

    Citing market RevPAR specific to their submarket is the most precise hook in hospitality cold email.

Before you send

  • Add an unsubscribe link to the footer (CAN-SPAM § 5(a)(3))
  • Include your physical mailing address in every commercial send (CAN-SPAM § 5(a)(5))
  • Set the List-Unsubscribe + List-Unsubscribe-Post headers (Gmail/Yahoo Feb 2024 sender rules)
  • Replace personalization placeholders before sending — never ship raw {{first_name}} to a recipient
  • Send from a domain that's properly authenticated (SPF + DKIM + DMARC)

Sending through Superkabe handles every line above automatically.

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